In early 2020, COVID-19 changed life as we know it. Small businesses closed and then reopened with new safety procedures in place. Employees quit in the millions, forcing business owners to reexamine their staffing policies, salaries and benefit packages. This was just the tip of the iceberg. More changes were yet to come, including financial constraints and a rapidly changing consumer market.
This sudden and dramatic shift left small business owners interacting with their insurance companies differently…