Imo's Pizza announced Friday that it has signed a name, image and likeness (NIL) sponsorship deal with Mizzou Tigers quarterback Brady Cook.
Cook, a St. Louis native, will appear in Imo's print, electronic and billboard advertising as a sponsored spokesperson, plus engage in social-media outreach for the pizza chain, according to a release. During the 2023 football season, Cook will appear on Imo's billboard advertising in Columbia, Missouri.
Financial terms of the deal were not disclosed.
The…