When Isaac Hamlin opened the first Better Blend smoothie shop in Florence in 2018, he worked nights at Amazon so he and his dad would have time to physically build out the store’s location by hand during the day.
Two years after the healthy smoothie shop made its debut, Hamlin decided to expand across the Ohio River, signing a lease for a storefront in the West Fourth Street Historic District downtown. That happened to be a couple months before Covid-19 shutdowns hit. He forged ahead anyway.
Today,…