Nike has opened a 1.5-million-square-foot distribution center in Ham, Belgium, that underscores the company's commitments to direct sales and a decreased carbon footprint.
The distribution center will serve customers in Europe, Africa and the Middle East.
Nike's core business plan, which it calls the Consumer Direct Offense, emphasizes getting products to consumers quicker. The new distribution center can ship a single order as efficiently as an order of 10,000, according to a Nike news release.…