When Robert Peck decided to leave the safety of his consulting job at Accenture to launch Commonwealth Joe, he was mainly looking for a way to help his mom, who had been roasting coffee since 2004, tap into a wider market.
Peck knew his mom’s coffee was delicious; the two used to work at the same coffee shop in downtown Culpeper when he was in high school. When the shop closed, Julia Peck bought the roasting equipment, but she didn’t distribute her product far.
