Hardee’s, the regional fast food chain, looks to be aligning itself with the denizens of Trump Country, that large and suddenly very-high-profile contingent of Americans who helped elect Donald Trump president in November of 2016.
Hardee’s, a unit of Franklin, Tennessee-based CKE Restaurants, is rolling out a new national ad campaign from Havas Chicago that positions the fast food chain as a haven of “Comfort Culture.” For the purposes of this new campaign, Havas is defining Comfort Culture…
