Fire Awards: Finalist – agtech/food tech
Like many startups, rootberry launched out of the need to solve a problem. Co-founder Marc Connor struggled to find quick and easy healthy meals when he adopted a plant-based diet. That led to the launch of rootberry, which makes and sells prepared plant-based meals, shareables, salads and desserts. Since its launch in 2021, rootberry has expanded quickly, launching with a direct-to-consumer delivery service model and expanding to retail stores and universities.…