FIRST LOOK: Source Hotel’s market hall opens for business in RiNo on Saturday


It’s been two months since city and RiNo Art District leaders threw a block party celebrating completion of most of the roadwork along a completely rebuilt stretch of Brighton Boulevard north of downtown. This weekend, a project that figures to add significant car, bike and pedestrian traffic along that corridor will open to visitors.

Guests be won’t be able to stay at the Source Hotel until Sept. 1, but its three in-house restaurants, market hall shopping area and top-floor bar/New Belgium Brewing Co. taproom will open Saturday. At 3330 Brighton Blvd., the eight-story modern structure is the next door to the 1880s foundry building that is home to its predecessor, the Source market hall.

“It really completes the experience,” Kyle Zeppelin, president of the project’s owner/developer Zeppelin Development, said. “It lives as one complex.”

The market, on the hotel’s second level, features 14 vendors, some with spaces that can be separated from the main room by garage doors like in the original Source, and others operating out of kiosks in the center of the room.

“I think it adds more retail for sure,” Kimberly Hyde, owner of Beet & Yarrow florist shop, said of the new hall.

Hyde’s shop was in the foundry building for five years, but has moved into a 930-square-foot space in the hotel. She said the expanded hall will give visitors “just a chance to linger a little longer, a little more to do.”

Where the original Source has a culinary focus, Zeppelin said the intent with its sister space was to bring in more shopping and experience-centered businesses. His company hired a retail director from Montreal with that goal in mind. New vendors include Vinyl Me, Please, a record-of-the-month club that will offer a listening station along with records for sale, and canvas and leather goods dealer Winter Session.

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One of the marquee tenants also hails from Montreal. Station 16 Gallery was founded in the Canadian city seven years ago. Its corner space in the market is its first location on U.S. soil. The street-art inspired gallery plans to feature pieces from local and international artists and provide a collection of silkscreen prints for visitors to choose from, director Christian Barreto Salgado said.

The hotel’s New Belgium brewing outpost will be focused on barrel-aged beers. Restaurants Safta, Smok and the Woods will dish up modern Israeli food, barbecue and updated American classics, respectively. But the most unique and, according to some in the neighborhood, important thing the project brings to RiNo is the 24-hour activity the comes with a hotel.

It won’t be the first hotel in the neighborhood. The Ramble at 25th and Larimer streets beat it out by four months. But the 100-room establishment is the first hotel along the Brighton corridor which has emerged as a hotspot for tech company offices as well as a cultural hub. It’s already booked more than 800 room nights, according to general manager David Stutz, a veteran of Boulder luxury hotel and spa the St. Julien. Rooms start at $249 per night.

“I think it adds another dimension for the arts district for those who want to come here,” said Jonathan Kaplan, owner of the Plinth Gallery at 3520 Brighton Blvd. “I think it’s all pretty wonderful.”

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