Startup Well-Kept Beauty has cosmetics covered


The food industry has seen a massive shift in recent years, as consumers become more aware of ingredients and their effects on health. The beauty industry is seeing a similar trend.

That’s why former lobbyist Sheena Franklin created Well-Kept Beauty, to better inform customers about the cosmetics industry and its products.

What is Well-Kept Beauty, exactly? A mobile app for all things cosmetics. Users search for the products they use and add them to their profiles. The system tracks things like…

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