When work all but dried up in the early days of the Covid-19 pandemic, the pause gave Marcia Williams an unexpected opportunity.
Having launched her makeup brand Embellish Beauty nearly a decade prior, it wasn’t getting the time and attention it needed to flourish. That changed in 2020.
In the two-plus years since the pandemic took hold, Williams has grown her Conshohocken-based business dramatically, quintupling products from 10 in 2019 to more than 50 today. She’s also brought on an investor…
