Ugg boots launches retail pop-up ‘Feel House’ in NYC


Ugg, a retailer primarily known for sheepskin boots, is opening a retail pop-up called "Feel House" in Brooklyn on Friday.

Feel House will be in a 1,400-square-foot space, located at 25 Kent Ave. in Williamsburg. Feel House's lease lasts until Jan. 17.

Highlights of the space include a tunnel with bright lights; artwork from local artists Shawna X, Grace Miceli and Alicia Mersy; an interactive wall where customers can write on Post-it Notes, and a meditation room with pillows. A custom scent created…

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