Whole Foods looks ahead to ’23 with new technology in stores, new CEO and taste for kelp noodles


Austin-based Whole Foods Market recently unveiled its annual food trend predictions, showcasing some of the zeitgeist inside the organic grocery pioneer as it heads into a new year. Competitors such as Kroger will likely mine this data. And consumer packaged goods companies should pay attention to what Whole Foods thinks are the next cool foods, because finding your way onto the shelves of the Austin-based chain can be a huge boost.

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