Heinz and ThredUp drip — er, drop — apparel collection that celebrates ketchup stains


Now messy eaters can embrace their drippage and show the world that they were meant to be fashion icons thanks to a strange marketing mashup between Heinz and ThredUp.

Heinz has launched, in partnership with the online resale platform, what is indisputably “a first of its kind fashion collection” of thrifted clothes that prominently feature ketchup stains .

The Heinz Vintage Drip collection, sourced from and available exclusively on ThredUp (Nasdaq: TDUP) , features 157 secondhand clothing…

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