In wake of CSU’s big news, here are the nation’s most lucrative college stadium naming-rights deals (PHOTOS)


Colorado State University turned some heads Thursday when it announced a 15-year $37.7 million naming rights agreement with Public Service Credit Union.

That got us thinking: What are the most lucrative naming rights deals in collegiate athletics? Using data from our sister publication data Sports Business Daily, we pulled together the top 11 most expensive deals in the nation.

With a combined total closing in on $300 million, the numbers might surprise you.

>Click on the gallery to view the…

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