The Next Chapter: Generation Alpha


The most recent generation has been dubbed the Alpha generation, encompassing those born after 2010.

This generation has grown up in a fully digital world. In fact, their appearance coincided with the launch of the first iPad by Apple.

Generation Alphas are described as needing instant gratification. On any given day, you can hear my kids yell, “hey, Google,” to ask a question in our home. They don’t have to pull an encyclopedia from a shelf. They don’t even have to type the question in…

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