M&Ms is drawing attention to women flipping the status quo: Special packaging this month features women as its iconic characters.
It's also to celebrate its newest M&Ms character, Purple, who will be on the packaging along with Green and Brown, the other two women characters on M&Ms branding.
"The M&M'S brand is on a mission to use the power of fun to create purposeful connections, as we work to create a world where everyone feels they belong," said Gabrielle Wesley, chief marketing officer, Mars…
