Wendy’s: ‘We’ve been doing fresh every single day for the past 50 years’


Fresh beef at McDonald's means fresh beef with Wendy's.

As the Oak Brook, Illinois-based fast food behemoth rolls out its first fresh burger patties nationwide this week, its Dublin-based competitor remains ready to remind customers that while fresh beef is new to the Golden Arches, it has long been the norm at the red pigtails.

“It gives us a platform to tell our story,” CEO Todd Penegor said on a Wednesday morning conference call with stock analysts. “We’ve been doing fresh every single…

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